Friday, November 11, 2011

What Makes a Bestseller Sell?

Two books might have the same quality, so how does one sell out in every bookstore, whereas another will only generate mediocre sales? Why did Charles Dickens’ books make him a fortune whereas Herman Melville died in obscurity? How does the latest vampire novel keep coming out and topping the bestseller list today?

In short, I started pondering what are the essential elements that make a bestseller today. Granted many external factors contribute, such as fame and promotion, but every decade produces fiction bestsellers that tend to share certain commonalities. It might be a love for certain types of characters, or a preference for a particular genre.

So what would you say are the key elements of bestsellers coming out today? Which are your favorites and why? What in your opinion do book buyers love and what do they ignore?

Also, Happy Veteran’s Day to all those who have served and to their families.